Saturday, 2 April 2016

Mudit Vriddhi Benefaction Ceremony 2016

To learn, earn and return – these are the three phases of life  Jack Balousek

Mudit Vriddhi – the flagship event of Consulting and Entrepreneurship Club, sponsored by Sarda Group, was started to test the learning skills of the participants, their ability to earn using creative and out-of-the box business ideas and to return to the society a part of what we take from it.

This year the event was held during Equinox 6.0 on 30th January 2016. Each team was provided with artifacts worth Rs. 1000 which they were supposed to sell in the market areas of Raipur. The items allotted to each team were Bastar art artifacts that they were supposed to sell in the market. Among the artifacts, was also a painting that was made by the students of Kopalvani – a residential school for the hearing impaired. The event tested the participants negotiation skills, their creativity and innovativeness in coming up with short-term business ideas through which they could clear the inventory while deriving maximum premium from it. The participants needed to identify the right target market and use the appropriate marketing techniques as well as styles of persuasion to emerge as winners.

After a strenuous effort of 6 hours the teams collectively converted the amount of Rs 7000 into a whopping amount of Rs 1, 07, 629. Team Offbeat Ants from VGSOM, IIT Kharagpur emerged as winners while Team Almost Creative from MICA, Ahmedabad was the Runner’s up.

This year the event witnessed a momentous augmentation in the scope. And the benefaction ceremony was the culmination of this journey. With the motive of self-employment for the differently-abled, the ceremony was held to acknowledge the work done by the three associated NGOs.

Prof. B.S. Sahay, Director IIM Raipur gave the welcome address in which he appreciated the efforts of the NGOs and the participants in this noble cause and emphasized on making philanthropy a part of everyone’s life. Mr. P.K. Jain, CFO, Sarda Group was the guest of honour of the evening. He admired the commendable work done by the Consulting and Entrepreneurship Club with the help of the institute and encouraged us to carry it forward.

A Speech trainer was presented to Kopalvani – the school for the hearing impaired. The speech trainer would be useful for developing speech abilities among the students.
Six sewing machines were presented to Pratham Open Schools for the dropout girls. The school provides education till class 10th and stay to more than 300 girls. The sewing machines would help generate self-employment for the residents of the school.
A projector along with the screen was presented to Shanti Maitri Vikas Sansthan - A school for differently abled children working in collaboration with Pratham NGO. The projector would help facilitate the learning process of students.

The benefaction ceremony was followed by singing performances by Master Keshav and Master Vaish from Shanti Maitri Vikas Sansthan.

Prof. Sanjeev Prashar, Chairman, Consulting and Entrepreneurship Club, delivered the vote of thanks during the ceremony.


The entire event was conducted under the guidance of Prof. Sanjeev Prashar, Chairman CEC, and Prof. Atri Sengupta, Chairman, Student Affairs Committee.